Food and Consumer Studies

The Course

A special relationship exists between consumers and the food industry. They are mutually dependent. Consumers rely on the industry for their food, while the industry needs consumers to give meaning to its existence. The relationship between consumers and the food industry makes for a fascinating area of study and one that has great practical benefit for those seeking careers in the food industry, or associated fields, such as food journalism. This degree provides graduates with a detailed understanding of the work and function of the food industry, its place in society and relationship to consumers. It also explores the nature of food and its importance to people, as well as what it is to be a consumer in the modern food marketplace. Various aspects of food are examined: what it is and why we eat it, as well as consumer behaviour and the manufacture of food products. A list of the modules taught can be seen in the course structure below.

The Placement

A year is spent employed in the food industry to gain first-hand experience and to develop the personal skills and characteristics needed to work with others. Employment may be in any part of the food industry, from food processing and manufacturing through to retailing and buying. Placement employment is salaried and positions may be taken in the UK’s industry or abroad.

The Future

Graduates can expect to find job opportunities in many fields in the food industry and associated fields. You may wish to work in food business management, food retail management, new product development, or become a food journalist for the press or television. Other options could include a career in buying exotic food produce, in sales and marketing, or setting up your own business. Graduates will be adaptable, versatile and able to take command of their own lives and careers.