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    Harper Adams marks #Farm24

    4 August 2023

    This week saw the agricultural sector’s biggest online event - #Farm24.

    The annual event marks 24 hours in British Farming, and is driven by Farmers Guardian and supported by Morrisons.


    It uses the power of social media to show the breadth of British farming, to show what a typical day can look like – and to help bring the journey from farm to fork to life for thousands of people across the UK.

    As the nation’s leading specialist University for food production and technology, animal health and wellbeing, Harper Adams pledged our support for the event – as you can hear from our Vice-Chancellor, Professor Ken Sloan:


    View this post on Instagram

    A post shared by Harper Adams University (@harperadamsuni)


    Throughout the day we shared stories on our Instagram account, with our followers voting to choose which particular parts of our 494 hectare Future Farm they wanted to see - from the wearable technology the cows in our Smart Dairy are equipped with, to some of the cute lambs from our sheep flock. 

    Farm24# was also supported by our Students’ Union:


    And the School of Sustainable Food and Farming:



    View this post on Instagram

    A post shared by Sustainable Food & Farming (@the_ssff)


     (see the SSFF Insstagram account for more from their day!)

    Meanwhile, our students, alumni and employees all got involved, as this social media roundup shows.




    Our Postgraduate students got involved: 

    As did our placement students, from Bridget and Thomas at Kubota: 

    To Jo-Anne at Northern Ireland's Livestock and Meat Commission:


     Our employees shared their thoughts on the day: 


    Zoe Wall

     As did our current students: 




    And our alumni (including some working on the campaign with Farmers Guardian)




    View this post on Instagram

    A post shared by Marshal Papworth Fund (@marshalpapworth)



     It was a packed and busy day, and a great way to show off British Farming at its best - so thanks to all our students, employees, alumni, partners and more who took part, told their stories - and did their bit to mark a great day in the British farming calendar.





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