Farmer, grocer, teacher!
Using my leadership experience in both farming and retail and the academic strength of my MBA, my aim is to bring value to students at Harper Adams University wherever in the food chain they are most interested.
Using my industry experience of developing talent, I will help both Food and Business students achieve early-career success in my role of Placement Manager.
My teaching focus is food marketing and retail. My specialist interest is in consumer behaviour; in particular regarding customer loyalty.
Associate Fellow, Higher Education Academy
Module leader: Retail Buying and Internatinal Retail
Tutor: Retail Environment and Operations, Introduction to Food Serice and Retail, Food Marketing and Agri-Food Marketing.
Other skills: Qualified coach and NLP practitioner.